About Us

Elixir Health Products Limited is a consultancy, specifically targeting innovative new and cutting-edge product lines in the organic and plant related health industry especially CBD and related product. Elixir Health has a global reach and resource capability with a particular focus on the European and UK market and is able to deliver sales and marketing strategies and results for global vendors in the  European and UK alternative health field.
  • Passion and Commitment
  • Flexible & Nimble
  • Rapid routes to Market
  • Deal Making and strategy
  • Wholesaling & B2B
  • Communicative

The Team

James Gulliver

Director and Founder

James has an extensive banking and  finance background with over 20 years in the Investment and Banking sector in London and Zurich. He set up and runs his own investment business and has been involved in both financing and advising on various start-ups and VC projects . As a result he has developed an extensive network of relationships  with European and global reach.

Giles Whitby-Smith

Director and Founder

Giles is from a banking and financial sales trading background and had over 15 years in the specialist banking sector where he met James. Leaving the banking industry in 2000, Giles then co-founded a UK based satellite ship tracking company where as Director of Sales he gained his FMCG experience on a global basis selling the satellite tracking products to merchant and commercial shipping fleets globally growing the sales from several hundred to over 6500 users in 6 years . Giles left the company in 2006 remaining a shareholder as the company expanded its national operations to become a global entity. Since 2006 Giles has built up a number of successful property related companies and is an active entrepreneur and advisor to a number of companies on sales opportunities

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